Replenish Daily grew from a single service concept into a profitable, multi service wellness business sustained for nearly a decade. I built the systems required to scale premium offerings, protect margins, and maintain ethical standards without founder burnout.
Replenish Daily was founded as a high touch wellness business serving founders and executives in Los Angeles. The brand relied on organic ingredients, local sourcing, and personalized service. These commitments increased complexity and cost while limiting traditional scaling options.
Demand was strong, but durability was at risk.
• Premium ingredients increased COGS
• Seasonal supply chains created variability
• Shelf life was short
• The business relied on a solo founder
• Growth risked compromising values
The challenge was to build a business that could scale without cutting corners or burning out the founder.
I founded and operated the business as COO, owning strategy, operations, finance, product development, and brand execution.
I expanded the business from cold pressed juice into a multi service model including cleanses, nutrition coaching, private chef services, subscriptions, and digital programs.
I built pricing models and unit economics that supported premium inputs.
I designed financial systems to manage cash flow, margins, and seasonality.
I created end to end operational systems for onboarding, fulfillment, quality control, and delivery.
I documented processes that allowed operations to run without constant oversight.
I built supply chain systems that supported local sourcing, composting, and zero waste practices.
I developed brand and marketing systems that drove growth primarily through referrals and organic demand.
• Sustained profitability for 9 plus years
• Achieved 70 percent plus client retention
• Increased revenue per client by 65 percent
• Reduced COGS by 20 percent
• Improved operational efficiency by 40 percent
• Built founder independent systems
Replenish Daily proved that premium, values driven brands can scale sustainably. The systems built supported growth, protected margins, and preserved integrity without requiring the founder to carry everything alone.
We embed within founder-led businesses to build the operational backbone that frees you from running the company and empowers you to start leading it.